Jennefer Witter
President, The Boreland Group Inc.

Jennefer Witter, the president of The Boreland Group Inc., is a 20+ year industry veteran. Jennefer’s background runs the gamut of corporate, consumer, technology, not-for-profit, and business-to-business communications. She has deep experience in creating and leading corporate and executive visibility programs and has spearheaded efforts to strategically position clients through effective, targeted campaigns. Jennefer has directed comprehensive media relations programs, including media tours, story placements, editorial meetings, and bylined articles. In addition, she has successfully launched products and companies in highly competitive categories.

Jennefer provides her clients with big-agency know-how without the big agency red-tape. Her clients benefit from her intimate knowledge of the PR industry and her thorough understanding of how to creatively work within the discipline’s framework to achieve their communications goals. Her client base includes several real estate accounts, including Jacky Teplitzky, a top broker with Prudential Douglas Elliman and the leader of The Jacky Teplitzky Team; The Real Estate Academy, a continuing education school for real estate professionals; Dwelling Quest, a top Manhattan-based residential and commercial brokerage firm that also offers mortgage services; and Fillmore Real Estate, New York City’s largest privately owned residential and commercial real estate company. She represents the Pajama Program, a not-for-profit charity that provides new pajamas to needy and abused children. Her company acts as a public relations consultant to the Drum Major Institute for Public Policy (DMI), a non-partisan, non-profit organization dedicated to creating social and economic justice through progressive policy.

Jennefer has worked with Fortune 500 companies and has contributed to award-winning programs. A former vice president at Ketchum, a top five international public relations agency, she led domestic and global staffs on behalf of blue-chip accounts such as FedEx Corp, Coty, IBM, Pitney Bowes and AC Nielsen. In addition to working with her clients’ corporate communications departments, she also dealt with many chief executive officers in developing individualized visibility and media relation programs. Her efforts and consistent rock-solid professionalism led to her receive Ketchum’s highest employee honor, the Catalyst award.

Jennefer serves on DMI’s Board of Directors, which also includes Ambassador Andrew Young, Martin Luther King, III, Melvyn I. Weiss, and Robert F. Kennedy, Jr. She is also an active member of the Pajama Program’s Board of Directors. Jennefer is a member of New York Women in Communications and Amnesty International, where she participates in letter-writing campaigns designed to help protect prisoners of conscience who are at immediate risk of torture and murder.

Jennefer graduated from New York City’s Fordham University with a Bachelor of Arts degree in Communications (Print Journalism).